Chef Pierre® Celebrates 100 Years of Pies at Iconic Cherry Pie Festival

OAKBROOK TERRACE, Ill., June 23, 2022 /PRNewswire/ — Sara Lee Frozen Bakery has announced that its Chef Pierre brand of pies will commemorate 100 years of quality baking at the 2022 National Cherry Festival in Town of Traverse, Michigan. Celebrating nearly 60 years and over 6 billion pies baked at their cross the city bakery, Chef Pierre’s sponsorship of this year’s National Cherry Festival will be a fitting tribute to the bakery’s dedication to the cross the city community.

Dubbed one of the most “All American” festivals in the nation, the National Cherry Festival will feature colorful parades, free air shows, nightly music concerts and competitive events for all ages. This year Chef Pierre will be sponsoring the Cherry Pie Tasting Contests throughout the week of the festival – July 2ndJuly 9th and will donate approximately 600 cherry pies – 5,000 cherry pie slices. Every cherry pie consumed in this year’s pie tasting contests will be a Chef Pierre Cherry Pie.

“We are honored to celebrate this milestone, the 100th anniversary of baking our wide variety of specialty pies for the nation,” said Craig Bahner, CEO of Sara Lee Frozen Bakery. “Chef Pierre’s pies have long been the center of family dinners, holiday traditions, and desserts in American homes and restaurants. Sara Lee Frozen Bakery and the cross the city bakery are committed to this community.”

Situated in from michigan hardy fruit belt and cherry capital of the world, Chef Pierre Bakery was once the small Atlantic Pie Company, founded in 1922 by a Greek immigrant, Chris Dendrinos. In 1988, Chef Pierre merged with Cuisines de Sarah Lee and is now Foodservice Pie’s #1 brand. Sara Lee Frozen Bakery continues to strengthen its leading brands, like Chef Pierre, with a focus on growth, innovation and dedication to creating more irresistible foods for customers for years to come.

About Sara Lee Frozen Bakery:

Sara Lee Frozen Bakery is a leading manufacturer of frozen baked goods and desserts, committed to providing quality and value for all catering, retail and in-store baking needs. The company’s growing family of brands includes Sara Lee®, Chef Pierre®, Van’s®, Bistro Collection®, Superior on Main® and At Cyrus O’Leary’s®. Sara Lee Frozen Bakery is headquartered in the Chicago suburb of Oakbrook Terrace with a state-of-the-art research and development facility and bakeries at Massachusetts, Michigan, North Carolinaand Washington. Using carefully selected ingredients and age-old recipes, the company is committed to making life’s moments a little sweeter, putting its customers first, and discovering new ways to make people’s favorite foods even better. each. To learn more, visit www.saraleefrozenbakery.com.

Media Contact:
Nathalie BosciaNatalie B Public Relations
[email protected] | 773.317.1088

SOURCE Sara Lee Frozen Bakery

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