How Wiff Waff Designs became Nottingham’s Go-To Spot for all things pets

Arguably one of Nottingham’s most unusual shops is Wiff Waff Designs – a dog-centric pet clothing store you might expect to find in a middle-class market town, where there are at least two dogs for every human. But they’ve become a staple of Sneinton’s market since its inception five years ago, and so have their …

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